Deion Sanders Comedy Sequence Growth Kevin Hart Michael Strahan – Deadline2 min read

Deion Sanders is doubtlessly going primetime, once more.

The NFL legend, who has bolstered curiosity in school soccer and turned across the fortunes of the Colorado Buffaloes, is getting his personal Entourage-style comedy.

Sanders, in any other case generally known as Coach Prime, is working with Kevin Hart’s Hartbeat and SMAC Productions, which is run by former NFL star Michael Strahan and Constance Schwartz-Morini, to develop a half-hour comedy about his life.

It’ll observe a Professional Soccer Corridor of Famer turned rookie head coach as he juggles his movie star standing and hovering private model, whereas aiming to safe his legacy with a championship. It’s described as “Entourage meets the gridiron”.

Everyone Hates Chris co-creator Ali LeRoi will write and exec produce with Sanders, Strahan and Schwartz-Morini additionally exec producing alongside Kevin Hart, Bryan Smiley and Mike Stein.

Schwartz-Morini, CEO and co-founder of SMAC, which additionally produces Amazon’s Coach Prime, advised Deadline, “This venture is one other prime instance of how SMAC Productions/Leisure leverages the extraordinary lives and passions of our shoppers and together with Coach Prime, we couldn’t have higher companions in Hartbeat and Ali LeRoi.”

Sanders took over the Buffaloes and received their first three video games of the 2023 season in epic trend, a feat significantly on condition that the group went 1-11 the earlier season. They’ve subsequently misplaced their most up-to-date two video games.

In keeping with a Time report, which broke the information of the event, Sanders’ arrival and subsequent turnaround in group type has seen the varsity’s on-line team-store merchandise gross sales up 892% year-to-date over 2022 and its recreation in opposition to Oregon drew 10M viewers, one of many most-watched school video games of the 12 months.

Sanders can be the star of a docuseries – Coach Prime – that premiered on Amazon’s Prime Video in December and has been renewed for a second season.  

Throughout his time within the NFL, the place he was thought-about top-of-the-line cornerbacks of all time, Sanders performed for the Atlanta Falcons, the San Francisco 49ers, the Dallas Cowboys, Washington and the Baltimore Ravens. He additionally performed 9 seasons within the MLF with the New York Yankees and Atlanta Braves amongst others.

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